What is the service?
The service support in the digital strategy to be used for video aims to guide the client strategically when sharing the produced video in digital (whether it is a recorded intervention with the media or a video produced for self-promotional purposes).
DMT wants to make sure that the produced video is promoted in such a way that the client can make the most out of the digital tools available for him, more specifically the copy (text) that supports the video, the hashtags used or even just the digital platform that is being used to share the content.
How is the service delivered?
After the video production, DMT will analyse how the video can be highlighted, considering the different digital communication channels. The company will then apply strategic communication techniques in texts that support the videos for each digital platform that is going to be used.
For whom is the service most relevant?
The service is most relevant to young entrepreneurs or freelancers that want to present their business in video format through digital platforms, businessmen that will present a speech in an intervention with the media.
What is the duration of the service?
The service has a duration of 8 hours. These 8 hours are divided in two parts.
1. Two sessions with the client, each one of them of 2 hours. In the first session, the client´s idea is presented and proposals on how and where to post the video in digital are presented. In the second session, proposals from the company are presented according to the clients first session inputs.
2. 4 hours from the company´s side to analyze the most effective way to elaborate the message and digital tools to be used.